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Pastry And Viennoiserie Luxury Packaging
Pastry & Viennoiserie
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Information
The branding is simple yet straightforward. All visual elements, colour palette and other components will be chosen carefully to create a distinct cosy and welcoming identity, furthermore to tell a message about the importance of fresh bread and pastry traditions. The identity is visually „fresh“ and eye-catching, it helps accentuate the main message with less distracting design elements.
Rigid boxes are a great option for creating luxury with packaging. These boxes are versatile, highly customizable, and are suitable for a wide array of businesses.
ORDER PAPER AND PAPER BOARD
The first step in every packaging production process is making sure that we order the correct materials! Rigid boxes consist of a rigid paper board (also known as greyboard) with paper laid overtop. Paper board is a thicker, more rigid paper material.
One of the features of rigid boxes is that their paper options also include fancy paper! Fancy papers have a variety of unique effects and finishes. This can range from intricate foil designs to imitation fabrics like leather and linen.
PRINT
Offset printing involves a set of rollers that transfer the design using the CMYK colour mode, one colour at a time.
However, if you’re using fancy paper for your rigid boxes, traditional printing methods aren’t applicable! Since these materials usually have a texture or unique finish, ink doesn’t adhere to them in the same way as normal paper. Instead, we use embossing or spot UV!
ADD-ONS
In this phase of the production process is where we include add-ons such as foil, spot UV, and embossing! Add-ons are a great way to add an extra design element to your packaging to compliment your designs.
GROOVING
Grooving is a step in the production process that is unique to rigid boxes. Since these boxes are made of a rigid paper board, they don’t bend easily! To solve this problem, a machine takes the uncut paperboard cuts out the flaps as well as making grooves. These grooves go along the fold lines of th