Greatview® Discovery
Packaging
Information
Greatview Discovery further enhances novelty in traditional packaging design by adding a scratch-and-reveal coating to the digital print. Consumers are stimulated by the process to uncover instant wins or to participate in online activities. The discovery not only enhances interaction but also improves the scanning rate. The innovative technology of Greatview® Discovery was recognised when it was shortlisted as a finalist at the 2020 World Beverage Innovation Awards.
